Justin Owens Talks Nutrition, Sustainability, and Superior Quality with Ben Greenfield
Health consultant and New York Times bestselling author Ben Greenfield Discusses Why Manzo’s Fassone Could Be the Healthiest Beef in the World
About the Podcast
Recently, Justin Owens, co-founder of Manzo, had the pleasure of sitting down with renowned health consultant and bestselling author Ben Greenfield for an in-depth podcast interview. Their conversation shed light on the rich history, superior genetics, and exceptional care that define Manzo’s fassone.
About Ben Greenfield
Ben is an advisor, investor, and board member of multiple corporations in the health and fitness industry, and is also the co-founder of the nutritional supplements company KION. A former collegiate tennis, water polo and volleyball player, bodybuilder, 13-time Ironman triathlete and professional obstacle course racer, Ben has been voted by the NSCA as America’s top Personal Trainer and by Greatist as one of the top 100 Most Influential People In Health And Fitness.
On This Episode
A Journey Through Time: The Owens Family Legacy…08:18
Ben highlighted Justin’s story of growing up on Owens Farms, which began as a thoroughbred breeding farm in the Inland Northwest and later transitioned to cattle. During their conversation, Justin shared how his family’s dedication led to Manzo becoming a top producer of full-blood fassone beef.
The Unique Genetics of Piedmontese Cattle…12:21
Ben and Justin discussed the Piedmontese cattle’s unique myostatin gene, which results in 30–35% more densely packed muscle, higher collagen content, and lean, tender beef.
Animal Nutrition and Meat Flavor…41:28
Justin also shared the 20,000+-year history of the breed, its resilience in extreme climates, and how their diet of nutrient-rich foods like peas, pressed wine grapes, and lentils enhances both the health of the cattle and the flavor of the beef.
Manzo’s Commitment to Excellence…55:22
Ben highlighted Manzo’s bespoke offerings, including premium cuts, bones, and whole animal options, expertly butchered with Italian techniques and delivered in luxury wooden packaging. Justin shared how the beef’s lean profile, high protein content, and heart-health benefits make it a top choice for athletes, chefs, and food enthusiasts.
Listen to the full podcast episode here to discover more about Manzo’s journey and commitment to excellence.
Order Now and taste the difference
We invite you to explore the unmatched quality of Manzo’s fassone beef. As a special thank you to Ben Greenfield’s listeners, enjoy 35% off individual cuts with code BEN, or use code BENBOX for half or whole-cow reservations, complete with a complimentary custom wood box.